He will always be able to play the "friend" card on you. He only has to be responsible for the expectations of a friend, rather than the the far greater expectations of a boyfriend. He's got the ultimate situation: a great friend with all the benefits of a girlfriend, whom he can see or not see whenever he wants to. He may be one of your closest friends, but I'm sorry to say ... as a boyfriend, he's just not that into you.
- Greg Behrendt and Liz Tuccillo, He's Just Not